In 1994 an ambitious £1.5 million expansion plan was instigated, with the purchase of the entire six floors of the block, which previously we had traded on solely two. We had secured control of the building from the cellar through to the chimneys, and were set to talk business in a serious way!
A rip-out and refit of the premises saw an impressive large first floor showroom being opened. The rapid growth of the Cooper & McKenzie Highlandwear Brand had continued and this new floor included a modern, well-lit Highland section.
Studio 43 was born, and with this launch we created an exciting new section with a decidedly contemporary look. We were now geared to show ranges of fashionable younger image suits, jackets, denims and casuals especially designed for modern living!
At Cooper & McKenzie there was now room to browse – and yes, folk want choice! We had produced this in abundance, with massive ranges of suits, jackets and blazers through to quite literally thousands of pairs of trousers hanging in stock!